STEP 3
COVER LETTERS
STOP WRITING BORING COVER LETTERS
The way you write a cover letter can make or break your chances of getting that interview call. But don’t stress, I’m here to make sure you don’t mess it up.
NAIL THE BASICS
Writing a killer cover letter that gets you noticed is easier than it looks. Because every great cover letter includes these key things:
- Job title and reference number: State the role you’re applying for upfront. And if there’s a reference number, toss that in too.
- Why you want the job: No half-baked ‘I need the money’ vibes here. Explain why this role speaks to you and why you’d be an ideal fit.
- Research and tailor: Prove you’ve done more than skim their website. Show you understand the company’s mission and culture by tailoring your letter accordingly.
- Self-love: Highlight your skills, experience and wins. Focus on what matters to the role. Remember how we talked about ‘humblebragging’ on LinkedIn? Well, here, just straight up brag.
- Excitement: If you’re not hyped about the job, why should they be hyped about hiring you? Let your excitement shine through!
- Clear, concise writing: Keep your writing sharp, concise and simple. We’re talking plain English – which means ditch the corporate waffle and buzzwords. Make it human and conversational. And make it easy to read with 10–12-point font and wide margins.
- Call to action: End strong. Encourage them to check out your resume and get in touch.
AND IF YOU’RE COMING IN COLD?
So, you want to send a cover letter to an organisation that’s not formally advertising a role. Some may call that desperate – but I call it ambitious. Respect.
That said, you still need to keep it brief but impactful – ensuring you hit 3 key criteria:
- Who you are: Mention what you’re doing now (what course you’re studying, where you’re working and so on).
- Your edge: Tell them about your skills, experience and that extra something that makes you stand out.
- Why you want to work for that company: This is your chance to make it as specific and personal to the employer as possible. Make them feel special!