SECTOR > Sport

Game-changing careers in sport

Sports is an electrifying sector to kickstart your marketing career. It’s fuelled by the power to connect fans with the unforgettable moments that define the world of sports.

INDUSTRY IN A NUTSHELL

Marketing in the sports industry is all about harnessing competitive energy to engage audiences and drive business goals.

It involves promoting athletes, events, teams and sports-related products – often through innovative sponsorships, partnerships and social media campaigns.

Marketers in this industry need to combine their passion for sports with skills in strategy, branding and relationship-building to create memorable experiences for fans.

WHO COULD YOU BECOME?

Sports Marketing Manager

Digital Marketing Manager

Partnerships Coordinator

Communications Coordinator

Sponsorships & Events Executive

Event Marketing Specialist

Fan Engagement Manager

Athlete Brand Manager

Sports Data Analyst

Alumni in this industry